Sarah Boyd is the Founder and creative force behind SIMPLY, a collective with one goal in mind: connecting. Dubbed the “dot connector”, Sarah started her career in Fashion PR, the industry she called her own for 10 years. In 2012, she decided to channel her expert industry know-how, her extensive list of contacts and her countless amiable relationships into pursuing the most challenging endeavor of her career, starting her own business.
The SIMPLY conference is the first branch of the company and under this shingle, Sarah and her team produce the annual SIMPLY ‘Do What You Love’ Fashion and Beauty Conference in LA, NY, Chicago and Dubai. Individual conference attendance has exceeded 1000 participants since the first conference in 2012. In addition, SIMPLY hosts smaller monthly workshops in LA, where local influencers share their insights with groups of 30-50 attendees looking to gain a “cliff notes” style crash course on various industries. The company also curates a popular blog and several high engagement social media channels that cater to the stylish, career-oriented readership.
The newest branch of SIMPLY is the Digital Network, which sees Sarah handling monetization and partnerships for the most sought-after celebrity bloggers. Her clients include Alessandra Ambrosio, Jamie Chung, Olivia Culpo, Julianne Hough, Lauren Bushnell and many more who look to Sarah to help them capitalize on their influential status in the entertainment industry to make their mark on the blogosphere.
Aside from being a savvy entrepreneur, Sarah is also a trusted fashion aficionado. She has lent her name and style likeness to launch successful jewelry collaborations, including Sarah Boyd x Capwell and a specially curated collection with Gorjana, from which all proceeds were donated to an anti-bullying charity, which is a cause she holds close to her heart. Sarah is also responsible for the SIMPLY for eLuxe line, a collection of tops, notebooks and hangable prints that boast motivational quotes that align with the SIMPLY mission.
Sarah’s reach is undeniable, as exemplified by the buzz that constantly surrounds her company and all its associations. She has been able to secure partnerships with prestigious brands like CITI, The Grove, Topshop, Barney’s New York and many more. Press features include Marie Claire, People Style Watch, Fox News, E!, LA Business Journal, to name a few, and she was named a "Female Founder to Watch" by Forbes in 2013 before becoming a Forbes Fashion and Beauty contributor, herself, in 2014.
In June of 2015, Sarah was selected to participate in a swimwear campaign with Target and Style Expert Zanna Roberts Rassi that used influencers of all shapes, sizes and colors in lieu of typical fashion models
to encourage all women to embrace their bodies and find the best swimwear available. The campaign was the first of its kind and was picked up by major outlets like Refinery29, E!, PopSugar and Buzzfeed, garnering high praise for its authenticity and inspiration to women everywhere.
Sarah’s drive, coupled with her uncanny ability to bring together like-minded individuals in a motivating and kind environment will undoubtedly ensure constant growth, both personally and professionally, in the digital space and beyond.
In 2017, Sarah completed a successful acquisition for SIMPLY with NYLON who is now the parent company and Sarah holds the position of President of West Coast Operations for NYLON as well as Founder of SIMPLY.